At Dealer Auction ("we," "us," or "our"), we are committed to protecting the privacy and securityof our users, including car dealers ("Dealers") and public buyers ("Buyers") (collectively, "Users"or "you"). This Privacy Policy explains how we collect, use, disclose, and safeguard your personalinformation when you use our website (dealerauction.com) (the "Website"), which hosts online carauctions connecting Dealers with Buyers. The Website facilitates auctions and connects winningBuyers with Dealers for direct transaction completion. By using the Website, you agree to the terms of this Privacy Policy. If you do not agree, please donot use the Website.
a. Personal Information
Dealers:
Buyers:
Account Informatoin:
b. Non-Personal Information
● Auction Activity:
● Website Usage Data:
● Cookiesand Tracking Technologies:
● We may receive verification datafrom third-party services (e.g., identity or dealership licensing verificationproviders) to ensure User authenticity.
We use your information to:
● Facilitate online auctions,including listing cars, managing bids, and connecting winning Buyers withDealers.
● Verify Dealer and Buyer identitiesto ensure secure and legitimate transactions.
● Communicate with you about auctions,account updates, or customer support inquiries.
● Improve the Website’s functionality,user experience, and auction processes.
● Offer discounts and incentives toBuyers for utilizing the Website.
● Analyze Website usage and auctiontrends to enhance services and marketing efforts.
● Comply with legal obligations, suchas tax reporting or fraud prevention.
● Send promotional emails ornotifications about auctions or related services (with your consent, whererequired).
We do not sell your personalinformation. We may share your information as follows:
● BetweenDealers and Buyers:
○ Upon winning an auction, we sharethe Buyer’s contact details (name, email, phone, address) and bid details withthe Dealer to facilitate transaction completion.
○ Dealers’ contact details and carlisting information are shared with winning Buyers.
● ServiceProviders:
○ We share information withthird-party vendors (e.g., cloud hosting providers, analytics tools, customersupport platforms) to operate the Website and auctions. These providers arecontractually obligated to protect your data.
● LegalCompliance:
○ We may disclose information tocomply with applicable laws, regulations, or legal processes (e.g., subpoenas,tax authorities).
○ We may share data to prevent fraud,enforce our Terms of Use, or protect the rights, property, or safety of ourUsers or others.
● BusinessTransfers:
○ In the event of a merger,acquisition, or sale of assets, your information may be transferred to theacquiring entity, with notice to you where required.
We use cookies and similartechnologies to:
● Authenticate Users and maintainsession security.
● Analyze Website performance and userbehavior.
● Deliver personalized content, suchas recommended car listings. You can manage cookie preferences through yourbrowser settings, but disabling cookies may limit Website functionality.
We implement industry-standardsecurity measures, including encryption, firewalls, and secure socket layer(SSL) technology, to protect your information. However, no online platform iscompletely secure, and we cannot guarantee absolute security. You areresponsible for maintaining the confidentiality of your account credentials.
● Account Information: You may update or correct your account details by logging into your account or contacting us at support@dealerauction.com.
● Marketing Communications: You may opt out of promotional emails by clicking the “unsubscribe” link or contacting us. Transactional emails (e.g., auction confirmations) will still be sent.
● Cookies:You may disable cookies via browser settings, though this may affect Websitefunctionality.
We retain personal information foras long as necessary to provide our services, comply with legal obligations, orresolve disputes. For example:
● Account data is retained while youraccount is active and for 5 years after account closure to comply with tax andlegal requirements.
● Auction data (e.g., bids, listings)is retained for 7 years for auditing and dispute resolution.
● Non-personal data may be retainedindefinitely in aggregated form for analytics.
The Website is hosted in the UnitedStates. If you access the Website from outside the US, your information may betransferred to and processed in the US, where data protection laws may differ.By using the Website, you consent to this transfer.
The Website is not intended forindividuals under 18. We do not knowingly collect personal information fromchildren. If we learn that a child under 18 has provided personal information,we will delete it promptly.
The Website may contain links tothird-party websites (e.g., Dealer websites or payment processors). We are notresponsible for the privacy practices of these sites. Please review theirprivacy policies before sharing information.
Depending on your jurisdiction(e.g., California, EU), you may have rights to:
● Access, correct, or delete yourpersonal information.
● Restrict or object to certain dataprocessing.
● Request data portability.
● Opt out of the sale of personalinformation (we do not sell data). To exercise these rights, contact us at support@dealerauction.com.We will respond within 30 days, subject to verification of your identity.
CaliforniaResidents (CCPA):
● You have the right to know whatpersonal information we collect, use, or disclose.
● You may request deletion of yourdata, subject to exceptions (e.g., legal obligations).
● We do not sell personal information,so no opt-out is required.
We may update this Privacy Policy toreflect changes in our practices or legal requirements. We will notify you ofmaterial changes via email or a Website notice before they take effect. Yourcontinued use of the Website after changes constitutes acceptance of theupdated policy.
If you have questions, concerns, orrequests regarding this Privacy Policy, please contact us at:
● Email:support@dealerauction.com
● Phone:(214) 484-4449
● Address:1720 Ocalla Avenue, Dallas, Texas 75218
Thank you for trusting DealerAuction with your information. We are committed to safeguarding your privacywhile connecting Dealers and Buyers through our online auction platform.